The Complete Retail Experience

Cornerstone 1: Who Creates the Economy?
What we will learn from this cornerstone is who is responsible for the economy and that nothing happens in this world until something is sold. We will be looking at how important it is to maximize our productivity with good time management, working smarter not harder. We will examine the stigma surrounding "selling" and how to overcome it by staying within our core values. We will also learn that recommending and prescribing is a customer service and has to be delivered every day, with every client, every time, to create added value.

Cornerstone 2: Why People Buy?
The lesson from this cornerstone is WHY people buy. A fascinating look at some of the reasons we buy and don't buy. We will explore the difference between tangible and intangible things and how they affect our buying habits. How powerful intangible things can be in relationships and selling. We will also look at how "sweating the small stuff" makes all the difference.

Cornerstone 3: To Sell or Not To Sell?
What we will learn from this cornerstone is how important it is for all of us to help generate sales if we want to live in a prosperous and healthy society. We will look at how sales affect business in four very important areas and how repeat sales generate loyalty, client retention and happy clients. We will examine how retail can determine the success or failure in any business.

Cornerstone 4: What Do You Want?
In this cornerstone we will take an interesting look at goal setting. We will discover why we all need to have goals, how to set them and achieve our ambitions.